Discourse Analysis of Moral Values in the Japanese Film Chibi Maruko-Chan: The "Saving Pocket Money" Episode
Keywords:
Chibi Maruko-chan, moral values, film, discourse analysisAbstract
This research aims to analyze the moral messages in the film "Chibi Maruko-chan". By examining the narrative and characters, this study seeks to understand the moral values conveyed through the small stories in Maruko's daily life. Through a detailed analysis approach, the episode "Saving Pocket Money" will be explored to identify the embedded moral messages. This research will focus on concepts such as (1) curiosity, (2) compassion, (3) politeness and responsibility, (4) friendship, (5) self-control, (6) religious obedience, and (7) sincerity and honesty as conveyed through Maruko's interactions. The goal is to provide a deeper understanding of the moral values intended by the filmmakers. Additionally, this research aims to offer insights into how these moral messages influence the audience, particularly children, who are the main target of the film. Ultimately, this study hopes to contribute to our understanding of the role of moral messages in animated films and their impact on the development of values in young viewers.
Keywords: Chibi Maruko-chan, moral values, film, discourse analysis
Downloads
References
References:
Abdullah, M. A. R. (2023). Learning moral values through cartoons for Malaysian preschool-aged children. International Journal of Learning, Teaching and Educational Research.
Aktepe, V. (2021). An analysis of cartoons in terms of values education in Turkey. International Journal of Modern Education Studies.
Angel, S. (2015). The hungry mind: The origins of curiosity in childhood. In The legacy of Solomon Asch: Essays in cognition and social psychology. Psychology Press/Taylor & Francis Group.
Chaudron, S. (2015). Young children (0-8) and digital technologies. https://doi.org/10.2788/00749
Ghilzai, S. A., Alam, R., Ahmad, Z., Shaukat, A., & Noor, S. S. (2017). Impact of cartoon programs on children’s language and behavior. Insights in Language Society and Culture, 2, 104-126. Retrieved from www.sienajournals.com
Globokar, R. (2018). Impact of digital media on emotional, social, and moral development of children.
Goddu, M. K., Lombrozo, T., & Gopnik, A. (2013). Transformations and transfer: Preschool children understand abstract relations and reason analogically in a causal task. Child Development, 91(6), 1898-1915. https://doi.org/10.1111/cdev.13412
Habib, K., & Soliman, T. (2015). Cartoons’ effect in changing children mental response and behavior. Journal of Social Sciences.
Hayati, M., Albantani, A. M., & Faridah, I. (2020). Nilai-nilai moral dalam film animasi Nusa dan Rara. Jurnal Kajian Ilmu Pendidikan Anak.
Hermanto, R., & Nainggolan, N. P. (2020). Pengaruh kualitas pelayanan dan kualitas produk terhadap kepuasan pelanggan pada PT Aneka Tata Niaga. Jurnal Ilmu Ekonomi Manajemen, 11(2252), 46–57.
Kamalu, I., & Osisanwo, A. (2015). Discourse analysis. In I. Kamalu & I. Tamunobelema (Eds.), Issues in the study of language and literature (pp. 169-195). Kraft Books Limited. ISBN 978-918-321-0.
Kushnir, T. (2015). Imagination and social cognition in childhood. Department of Psychology and Neuroscience, Duke University, Durham, North Carolina, USA.
Marsen, C., Neviyarni, S., & Murni, I. (2021). Peran orang tua dan guru dalam mengembangkan moral peserta didik sekolah dasar di era revolusi industri 4.0. Journal IICET JPGI (Jurnal Penelitian Guru Indonesia), 6(1), 49-52. https://doi.org/10.29210/02928jpgi0005
Molchanov, S. V. (2013). The moral development in childhood. Procedia - Social and Behavioral Sciences, 86, 615-620. https://doi.org/10.1016/j.sbspro.2013.08.623
National University. (2021). Why is early childhood education important? https://www.nu.edu/resources/why-is-early-childhood-education-important/. Accessed on 16 July 2024.
Orelo, O. (2014). Perceived influence of television cartoons on Nigerian children’s social behaviour.
Özgür, K., Fazlıoğlu, Y., & Varma, E. (2020). A research into the values within values education in cartoons that preschool children mostly watch. European Journal of Education Studies.
Reddy, B., & Mitan, J. C. (2019). Social relationships and caregiving behavior between recently orphaned chimpanzee siblings. Journal of Social Sciences.
Rock, P. L., Roiser, J. P., Riedel, W. J., & Blackwell, A. D. (2014). Cognitive impairment in depression: A systematic review and meta-analysis. Psychological Medicine, 44(10), 2029-2040. https://doi.org/10.1017/S0033291713002535
Sengsavang, S. (2018). Moral identity development across middle childhood and adolescence.
Vygotsky, L. S. (2004). Imagination and creativity in childhood. Imagination and Creativity in Childhood, 42(1). Retrieved from ISSN 1061–0405/2004 $9.50 + 0.00
Walker, L. J. (2014). Moral personality, motivation, and identity. In M. Killen & J. G. Smetana (Eds.), Handbook of moral development (pp. 497–519). Psychology Press.
Yanizon, A. (2017). Peran orangtua terhadap perkembangan moral anak dalam keluarga. KOPASTA: Jurnal Program Studi Bimbingan Konseling, 3(2). https://doi.org/10.33373/kop.v3i2.553
Yanizon, A., & Purba, N. (2017). Hubungan antara sikap orang tua dengan minat belajar siswa. KOPASTA: Journal of the Counseling Guidance Study Program, 4(1).
Yazıcı, E., Baydar, I. Y., & Kandır, A. (2019). Cartoon and child: Parent opinions. Adnan Menderes University Journal of Educational Sciences, 10(1), 10-19.
Yorulmaz, B. (2013). Research on the animated movie Caillou according to religious and values education. Diyanet İlmi Dergi, (3), 127-143.
Zhuang, L. (2019). The influences of idol effect on the purchasing decisions of their fans. International Symposium on Social Science and Management Innovation (SSMI 2018). https://doi.org/10.2991/ssmi-18.2019.31
